From day one, Pinata makes file storage easy for everyone. Whether it’s images or video, 3D files or an app, easily take your creations and share it with the world
A Brief Overview of the Past
Kyle Tut and Matt Ober, co-founders of Pinata, first met in Omaha, Nebraska, in 2017 to discuss the company’s early ideas. In order to save blockchain data in the Interplanetary File System, there was a need for a tool (IPFS).
In 2018, they took part in the ETH Berlin hackathon, where they were victorious with Pinata’s early prototype.
In 2019, they proceeded to develop the Pinata product by establishing ties with NFT builders and developers via participation in various hackathons and conferences.
While we were seeing early indications that NFTs were a significant idea, the NFT market was still non-existent, according to Kyle Tut, CEO and co-founder of Nanofabrication Technologies.
The crew detected an increase in activity in the metaverse during the early days of the epidemic in the spring of 2020, when many people were still under lockdown due to the virus.
The difficulty was that many builders were still unsure of where they should keep their data for these virtual locations, which caused confusion.
As of April 2020, Kyle had written the blog post titled “Who is Responsible for NFT Data,” which has proven to be a valuable resource for many builders in the space, providing information on not only how to use Pinata for content storage, but also how to think about the potential uses and applications of NFTs.
From then, NFTs started to proliferate in late 2020 and early 2021, highlighting the necessity for a platform like Pinata to assist developers and creatives in storing, managing, and sharing the data they generate.
Growth as Measured by the Numbers
In only three short years, Pinata has established itself as one of the most recognisable brands in the NFT industry. With a strong reputation among creators and developers for its ease of use and seamless integration with other systems.
The platform has evolved into a vital component of application development and currently powers some of the most popular platforms for NFT trading.
In addition to serving more than 90,000 users globally, Pinata boasts that their network has more than 55 million files pinned to IPFS servers via their platform.
More than 1.2 billion data requests totalling more than 770 terabytes of data were processed by Pinata in only the previous 30 days, according to the company.
Furthermore, the fully-remote staff is seeing continued development as a firm. Simply put, the team has more than doubled in size since its inception in 2021, with over 15 individuals spread around North America and Europe.
The team is currently actively recruiting for positions in all areas.
Pinata’s Submarine Launches for the NFT Community
Pinata, the NFT media firm that is well-known across the industry as a major pioneer in NFT storage and administration, announced the debut of their newest product feature, which they have termed ‘Submarining,’ earlier this month.
From 2018 to present, Pinata has established itself as a household brand, with customers relying on it to meet their interplanetary file system (IPFS) requirements while also supporting a growing NFT user base.
Uploading, sharing, and managing files with unrivalled speed via the IPFS network is made possible by Pinata’s sophisticated yet simple-to-use solution.
One issue that their user base brought to their notice was that, since IPFS is a public network, it lacks the privacy and security that many users want.
Pinata discovered via user research and customer feedback that there were many users in the NFT area that desired more safety for their material, without sacrificing their freedom to share and exhibit their work anyplace they wanted to do so.
NFTs Are Now Protected by an Additional Layer of Protection.
As a result, the addition of Pinata’s newest feature, Submarining, was made possible.
Pinata’s Professional Plan customers will be able to toggle the submarining function on and off while they are uploading a file to the platform thanks to the introduction of Submarining.
If a user does not want their file to be visible to the IPFS public network, they may simply enable “Submarine,” which will prevent the information from being visible to other users on the IPFS public network.
While the functionality is currently in beta, the firm is working to improve its products to meet the demands of its customers.
With Submarining, users may now specify attributes such as who has access to the NFT files that have been submarined, how long they have access to them, and other parameters.
For technical users, the team created a tutorial on how to configure the Submarine function to meet their specific requirements.
Popularity is Increasing.
Pinata has experienced a continuous growth in the number of new users on the site since the debut of Submarining. Pinata has been used to store more than 22 million files on the IPFS network, and the figure is growing on a regular basis, according to the project.
With over 49,000 users already registered on Pinata, many have updated their plans to incorporate the additional features, and new users are joining on a daily basis as more people discover the platform.
“People who utilise Pinata have always been on the cutting edge of nonlinear functional transformations.
During our discussions with them, they have continually said that they need the ability to simply govern who has access to files based on NFT ownership information.
Submarining was created as a direct result of their suggestions. What the NFT space accomplishes with it is something we are looking forward to seeing.” -Kyle Tut, President and CEO of Pinata
It’s All a Secret in the Middle of Nowhere
The present state of IPFS infrastructure is widely despised by businesses, as seen by a glance around at decentralised applications (dApps) in Ethereum’s ecosystem.
When it comes to the notion, IPFS is a strong protocol that businesses can employ to supplement their decentralised applications by enabling decentralised content storage.
In reality, most decentralised application (dApp) firms are centralising IPFS’s decentralised protocol due to a lack of time and resources, as shown by the fact that most dApp companies are centralised.
In actuality, these decentralised application (dApp) firms lack the development time, financial resources, and technological tools necessary to fully decentralise their IPFS-based infrastructure.
Undeniably, it is unreasonable to expect decentralised applications (dApps) to create token mechanisms, address the issues of their user-base, and squander important time constructing their own decentralised IPFS infrastructure for the purpose of achieving decentralisation.
The Pinata Overlay Solves the Problem By…
Through the use of a smart contract and IPFS oracle, Pinata Overlay is able to resolve this failure point and enable for decentralised financing of IPFS storage.
Our ecosystem enables decentralised application (dApp) firms to make use of decentralised IPFS nodes without having to create and operate their own IPFS infrastructure themselves.
It is possible to give dApp firms with the IPFS infrastructure they need while also decentralising the IPFS hosting itself using this method. This enables dApps to devote their attention on the most important thing: their users.
Additional Technical Specifications
Pinata Overlay is comprised of Four primary components:
- A smart contract that allows anybody in the ecosystem to register another smart contract to pay for all of its IPFS hashes to be kept by a decentralised network of hosting providers, with the money coming from the first smart contract being used to pay for the storage.
- A decentralised network of hosting providers that use Pinata Overlay’s open source node software to communicate with one another.
- These service providers are continually on the lookout for new registrants in the Pinata Overlay smart contract. The IPFS configuration file for a funded smart contract is automatically pulled from the IPFS when a provider is registered and financed to pin a particular smart contract to a specific smart contract pin.
- It then pins all of the IPFS material that has been tagged to the funded contract.
These characteristics are adequate for providing decentralised IPFS infrastructure to any dApp that requires it, since they allow them with the option of choosing from a variety of IPFS pinning services and providers that best meet the demands of the dApp in question.
What is an IPFS Pinning Service, and How does it Work?
And the Reasons Why They Are Beneficial
People and applications are storing and sharing data on the Interplanetary File System, often known as IPFS, which is a distributed storage network made up of “nodes,” or computers, located all over the globe and connected to the internet.
Each time an IPFS node pulls data from the network, it creates a local cache of that data for future use, which takes up space on the IPFS node that is storing the data. IPFS nodes clean this cache on a regular basis in order to create place for newly uploaded material.
What happens, though, if you wish to ensure that a certain piece of material will never be deleted? The act of storing data on an IPFS node is referred to as “pinning” in certain circles.
It’s also the reason why Pinata was given the name Pinata.
In order for data to be preserved on an IPFS node, it must first be “pinned” by another IPFS node, which indicates that the data is significant.
When you pin your node, you are preventing vital data from being removed from your node when the cleaning procedure takes effect.
You may, however, just manage and pin data on your node at this time (s). It is not possible to compel other nodes on the IPFS network to pin your material on your behalf.
As a result, you must host your own IPFS nodes in order to ensure that your material remains pinned.
Managing this pinned information might be a difficult task for many people.
If you are not willing to spend significant efforts in developing technology, keeping track of all of the various pieces of information you are attempting to pin or managing vast volumes of pinned data might be tough.
Fortunately, there is a better way: IPFS pinning services are available.
An IPFS pinning service is a node or set of nodes on the IPFS network that is devoted to pinning other people’s and applications’ content to the network.
There are four reasons why employing an IPFS pinning service may help you exploit the IPFS network, whether or not you are hosting your own IPFS nodes, as shown below.