‘The Viral Fever’ ie TVF is a well-known name in the field of OTT content creation in India. TVF has produced many popular shows for the digital platform.
Its founder Arunabh Kumar started creating content for his channel TVF on YouTube. On Monday, ZEE5 announced a partnership with TVF.
Under this agreement, many popular TVF shows will be aired on ZEE5.
Announcement of partnership in the virtual MEETING
Under this partnership, new seasons of TVF’s popular shows like ‘Pitchers’, ‘Tripling’, ‘The Aam Aadmi Family’ will now be telecast on ZEE5’s subscription video on demand (SVOD) platform.
Apart from these, TVF’s popular shows ‘Permanent Roommates’, ‘Take Conversation with Dad’, ‘Pa-Glass’, ‘Inmates’, ‘Weekends’, ‘The Insiders’ and ‘Zero’ are also available on ZEE5 advertising video on demand, ZEE5 reported. (AVOD) will be available.
On Monday, ZEE5 announced the content partnership with TVF in a virtual MEETING.
TVF’s Arunabh is excited about this partnership
Many artists participated in this virtual event. These include artists like Maanvi Gagroo (Tripling), Abhishek Banerjee (Pitchers), Naveen Kasturia (Pitchers), Abhay Mahajan (Pitchers) and Vipul Goel (Humoursly Yours).
The sequel to TVF’s show will also be aired on ZEE5.
TVF’s Arunabh said that his team is excited to work with ZEE5. He said that this will give him an opportunity to connect with a wider audience.
Manish Kalra, Chief Business Officer, ZEE5 India reacts
Manish Kalra, Chief Business Officer, ZEE5 India said that they have entered into this partnership with a new agenda.
He said, “More than 60 percent of our audience belongs to the Hindi-speaking market. TVF has been very successful in satisfying such audiences.”
He further added that as a customer-oriented platform, he is very excited to bring TVF’s content on his platform.
With ZEE5 my stories will reach millions: Arunabh
Nimisha Pandey, Hindi Originals Head, ZEE5 India has expressed her happiness.
“TVF’s stories connect the audience instantly. Their shows capture the nuances of life. I am ready to offer the audience something new with the new season,” he added.
Arunabh said that he keeps trying new things with his characters and stories. He expressed hope that his stories will reach millions of people with ZEE5.